This may seem like a strong statement, but think about your own experience of searching for companies or individuals online. Although you may not have realized it, your brain made instantaneous judgements about that person based solely upon their headshots. If it was a photo that looked to be 20 years old, you probably assumed this business wasn’t up to modern standards within the market. If their image looked like it was taken with a cheap cell phone, you most likely didn’t have as much initial trust in that businesses brand or the products they were selling. A first impression happens in one-tenth of a second. That’s faster than Usain Bolt can run the 100 meter dash.

Ok, I just really like that video and wanted an excuse to use it. But seriously – the first impressions you’ve had of others online, whether bad or good, are almost always tied to the quality of their headshots. And guess what? People are having those same first impressions about you and your business right now, probably as you’re reading this article. So don’t monkey around, it’s time to make sure you make the best first impression possible!


I take professional headshots in Tulsa for a living, so naturally I tell everyone about the importance of having a great headshot. However, I don’t do this just to try and get more clients. The fact that I’m able to have my entire business revolve around headshot photography proves that the advice I give people is very true. People are quickly realizing that in today’s world, headshots are not just for actors and performers; they are necessary for business owners, employees, professional speakers, accountants, real estate agents, and anyone else who has an online presence.


This falls into the category of “monkeying around”. When you’re looking for headshots in Tulsa, it’s tempting to try and save some money and hire your friend who has a DSLR to take a nice photo of you. Believe me, I get it. It all depends on how important your public image is to you and the success of your brand and business. If you want a truly professional image, you should hire a professional. Headshots are like anything else in life – you get what you pay for. If you want to make sure your public image is on fleek, it would behoove you to treat your headshots as a worthwhile investment.


We’ve all heard the phrase “a picture is worth a thousand words”. That’s why it always amazes me how many people are willing to invest in text heavy advertisements for their product or company but don’t want to invest in professional when looking for headshots in Tulsa. Again, think about your own interactions online when you “meet” people for the first time by seeing an image of them. If you haven’t consciously thought about it before, start now! For the next few days, keep track of your reactions that you have to people just from seeing their headshot. Now take a look at your own current headshot – is it communicating what you want it to? Are you greeting new clients with the best version of yourself?

Andrew Barker

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